Skilled Workers Shortage in China: Causes and Effects

Skilled Workers Shortage in China: Causes and Effects In this chapter the researcher will present the theoretical foundation for this dissertation. This review aims to investigate and examine extant literature on the following research questions: Research Question 1: How great is the shortage of skilled workers in China? Research Question 2: How do such shortages in skills affect the working of multinational corporations? Research Question 3: How do multinational corporations, with the use of talent management practices and tools, retain skilled workers, including managerial and executive staff, in China? Information for this literature review has been obtained from a range of secondary sources including books, journal and magazine articles and other media publications, both in online and physical form. Talent management is a comparatively new development in HR theory and practice and much of pertinent and associated literature on the subject exists in the form of publications in various periodicals. Shortage of skilled workers in China is presently attracting a significant amount of concern and material on the subject has been sourced from different articles authored by Chinese and Western experts. The various aspects of the studied subject matter have been taken up in sequence in the interest of coherence and continuity of thought and discussion. 2.1 Shortage of Skilled Workers in China The shortage of skilled workers, whilst of recent origin, is assuming grave dimensions. The Chinese economy has been growing at an astonishing pace for the last two decades (Barbosa 2010). Such phenomenal economic growth has propelled the country from the ranks of the poorest of the poor to the position of the second largest global economy (Barbosa 2010). Having crossed Japan in the GDP rankings in August 2010, the Chinese economy is now second in size to only that of the USA (Barbosa 2010). With it being widely accepted that access to cheap and skilled labour has played a predominant role in the countryà ¢Ã¢â€š ¬Ã¢â€ž ¢s economic performance, the emerging shortages in availability of skilled workers is becoming a serious matter of concern (Powell 2009). Experts feel that the problem, whilst manageable until now, is increasing in various dimensions and can become a serious challenge to the countryà ¢Ã¢â€š ¬Ã¢â€ž ¢s economic growth in the foreseeable future (Powell 2009). à ¢Ã¢â€š ¬Ã…“Various domestic  media reports  put the labour supply gap at around a million people in Guangzhou and neighbouring cities such as Dongguan, legendary centres of Chinaà ¢Ã¢â€š ¬Ã¢â€ž ¢s export boom in the past three decades. Numerous assembly lines and construction sites are sitting idle while anxious employers have raised salaries by more than 30% but still canà ¢Ã¢â€š ¬Ã¢â€ž ¢t attract enough applicantsà ¢Ã¢â€š ¬?. (Hong, S. 2010) The current shortage of skilled workers in China is due to the emergence and interplay of a range of factors (Trading Economic 2010). It is in the first place indisputable that sharply accelerating economic growth in China has created enormous demand for skilled workers (Trading Economic 2010). The Chinese economy has grown in size from an annual GDP of 990 billion USD in 2000 to 4900 billion USD in 2010 (Trading Economic 2010). The last decade has seen the entry of numerous multinationals in the country and the establishment of thousands of local and foreign owned production units (Blanchard 2007). Such production units are now being established in different geographical areas making it easier for workers to obtain gainful employment near their houses (Blanchard 2007). The Chinese government has also in recent years embarked upon developing the economic and physical infrastructure of numerous inland and hitherto neglected provinces (AsiaNews.It. 2006). Airports, roads and housing in upcountry regions are receiving strong investments (AsiaNews.It 2006). Such investments are creating thousands of jobs across the country and reducing migration of workers to zones with strong manufacturing activities (AsiaNews.It 2006). Experts also feel that low wages in the manufacturing sector, along with long working hours and difficult working and living conditions are forcing many workers to give up their jobs in manufacturing units and return to work on their farms (Rein 2010). The Chinese governmentà ¢Ã¢â€š ¬Ã¢â€ž ¢s decision to reduce taxes on agriculture has also helped in reinforcing such attitudes (Rein 2010). The Chinese government has constantly placed emphasis upon development of agriculture and providing of adequate food supplies for the rural population, who constitute 727 million people (Rein 2010). A continuous supply of positive policies, like the elimination of onerous taxes and powerful market intercession, have enhanced rural incomes and made farming rewarding in comparison to skilled jobs in some manufacturing organisations (Rein 2010). China implemented its one child policy in 1979. This has resulted in the development of an ageing population (Hong, S. 2010). The median age of the country, at 33 years, is closer to that of the USA, the UK and the countries of Western Europe, rather than to its southern neighbour India, which has a median age of 26 and whose economy is also growing rapidly and with a swiftness that is second only to that of China (Hong, S. 2010). The ageing population is leading to lesser numbers of people joining the workforce every year and consequentially to restrictions on the availability of skilled workers (Hong, S. 2010). The impact of an ageing population is being felt intensely in manufacturing centres like Shanghai, where people above 60 are expected to constitute practically 30 percent of the total population in another 10 years time (Hong, S. 2010). The numbers of people in the 15-19 age groups in the country have reduced by approximately 17 percent, from 124 million in 2005 to around 10 3 million today (Hong, S. 2010). Academic policies in China have in recent years paid greater attention to academic performance and have neglected imparting of high level vocational training and skills training to people (AsiaNews.It 2006). Many universities have failed to understand market demands and mechanisms in the designing of their courses (AsiaNews.It 2006). Only 200 of the 20,000 vocational schools in the country are aiming to produce skilled workers and technicians with good skills (AsiaNews.It 2006). Such circumstances have added to the reduced availability of skilled workers in the manufacturing sector (AsiaNews.It 2006). Rein (2010) states that the younger Chinese unwilling to work any longer in factories. They are much too buoyant about their work prospects and perceive no compulsion to work for comparatively low wages at long distances from their families (AsiaNews.It 2006). The increase in the number of college and university graduates from just about a million in 2000 to 6 million in 2010 has reduce d the pool for potential skilled workers (AsiaNews.It 2006). Even workers with low skills prefer to stay nearer home in interior provinces like Sichuan and Hunan, rather than relocating to manufacturing centres like Guangdong to work for remuneration that is being increasingly perceived to be insufficient (AsiaNews.It 2006). The shortage of skilled workers is being felt intensely in the export regions of the country like the Pearl River Delta as also the Yangtze River Delta. à ¢Ã¢â€š ¬Ã…“It was officially reported that the city of Shenzhen, on the Hong Kong border, alone faced a labour shortage of about 300,000 workers this year. In Guangdong province, the government said factories were short more than 500,000 workers; and in Fujian province, there was a shortage of 300,000à ¢Ã¢â€š ¬?. (AsiaNews.It 2006) Surveys, conducted a few years ago, revealed that technicians constituted only 4% of the total numbers of skilled workers, even as organisations needed at least 14% technicians in their labour force (Peoples Daily 2004). Personnel who are most in demand include skilled workers, technicians and marketing staff. Such shortages appear to be greater in case of enterprises where skilled workers were not trained adequately (Peoples Daily 2004). Business organisations are also finding it difficult to attract and retain employees in different administrative and managerial positions (Peoples Daily 2004). It is ironical that the country that is widely considered to be the largest reservoir of cheap and skilled workers is now actually hard pressed to find and retain skilled workers as well as supervisors and managers at different levels for its own needs (Peoples Daily 2004). 2.2 Impact of Shortage of Skilled Workers and Managerial Employees on the Working of MNCs in China. Shortage of skilled employees is affecting the working of all business firms, MNCs as well as locally owned establishments, across China (Roberts 2006). Such shortages are in the first case leading to progressively higher levels of attrition and employee turnover in business firms (Roberts 2006). The most important challenge in contemporary Chinese business enterprises concerns attracting, finding and retaining skilled workers (Roberts 2006). The Institute of Contemporary Observation, a research organisation based in Shenzhen, states that employee turnover in low technology industries is nearing an unprecedented 50% (Roberts 2006). There are 2.5 million jobs in the province of Guangdong that are yet to be filled, even as the provinces of Shandong, Jiangsu and Zhejiang are also facing considerable shortages of skilled labour (Roberts 2006). Such shortages are affecting the production of numerous organisations, adversely impacting expansion plans, and restricting organisational growth (Roberts 2006). à ¢Ã¢â€š ¬Ã…“It was officially reported that the city of Shenzhen, on the Hong Kong border, alone faced a labour shortage of about 300,000 workers this year. In Guangdong province, the government said factories were short more than 500,000 workers; and in Fujian province, there was a shortage of 300,000.à ¢Ã¢â€š ¬? (AsiaNews.It 2006) Numerous MNCs have increased their investments in Chinese production centres and built up large capacities (Lane Pollner 2008). The unavailability of the required numbers of skilled workers is leading to underutilisation of capacity, idle machinery, higher finance costs, and poor productivity and profitability (Lane Pollner 2008). Shortages in required numbers of skilled workers are also leading to significant increases in job hopping and in the movement of employees between organisations for the sake of achievement of small salary differentials (Roberts 2006). MNCs and local companies are à ¢Ã¢â€š ¬Ã…“stealingà ¢Ã¢â€š ¬? skilled workers from each other, by offering the target worker a lucrative opportunity such as a better compensation or better benefits. The à ¢Ã¢â€š ¬Ã…“talentà ¢Ã¢â€š ¬? war has led to rapid wage inflation. . MNCs have been increasing salaries to keep existing employees (Downing, Rouleau, and Stuber 2008). Whilst labour intensive industries are facing increasingly severe problems, substantial increases in numbers of employee departures are affecting all low tech and high tech organisations (Roberts 2006). à ¢Ã¢â€š ¬Ã…“Emerson General Manager David Warth says its all he can do to keep his 800 employees from jumping ship to Samsung, Siemens, Nokia, and other multinationals that are now operating in the tech manufacturing hubà ¢Ã¢â€š ¬?. (Roberts, 2006) Increases in employee turnovers and shortages in supply of skilled workers, as well as employees for higher level and managerial jobs, is leading to sharp increases in employee costs. AS Salop and Salop (1976) indicate that labour turnover is costly for all firms. In the event of a sudden employee departure, the firm suffers two types of cost: direct and indirect cost. Direct cost includes leaving costs, replacement costs such as advertising, interviewing and selection costs and transitions costs, and indirect costs refer to the loss of production, reduced performance levels, unnecessary overtime and low morale (Schlesinger and Heskett, 1991). à ¢Ã¢â€š ¬Ã…“Companies across the board are feeling the squeeze. Last year turnover at multinationals in China averaged 14 percent, up from 11.3 percent in 2004 and 8.3 percent in 2001 (AsiaNews.It 2006). Salaries jumped by 8.4 percent, according to human resources consultant Hewitt Associates LLCà ¢Ã¢â€š ¬?. (AsiaNews.It 2006) Minimum wages in China are going up steadily and are currently many times that of Bangladesh, a neighbouring low cost producer (AsiaNews.It 2006). Many organisations are perforce improving the working and living conditions of their employees and the quality of food served in their cafeterias, with result increases in total costs expended on labour (AsiaNews.It 2006 ). Such increases in labour cost have multiple implications (Roberts 2006). At one level companies are seriously thinking of putting up new establishments in interior regions where wages are lower, or even of shifting their operations to lower wage countries like Indonesia or Vietnam (Roberts 2006). Organisations that have already made substantial investments in regions that are now facing labour shortages are experiencing strong pressures on costs and margins (Roberts 2006). Such pressures are leading either to problems with organisational viability or are manifesting themselves in higher product prices and consequent pressure on competitiveness (Roberts 2006).The American Chamber of Commerce recently reported that increasing costs of labour have reduced the margins of practically 48 percent of US organisations that operate in China (Roberts 2006). Teresa Woodland, the author of the report states that China could well run the risk of using its cost advantage (Roberts 2006). The shortage in availability of skilled people goes beyond the workforce and extends too many other organisational areas (Roberts 2006). Mckinsey and company estimate that just about 10 percent of job candidates in areas like engineering, accounting and finance have skills that are necessarily required by foreign organisations (Roberts 2006). Whilst 75,000 jobs for managers are expected to arise in the country during the next five years, the country currently has lesser than 5,000 managers with the required skills (Roberts 2006). Observers believe that the impact of shortage of skilled people on the economic growth and performance of companies and the nation as a whole is likely to be far more powerful than other constraints like material or power. 2.3 Talent Management and its Application in China Multinational corporations in China can benefit in areas concerning employee turnover and improvement of employee retention through the application of contemporary talent management techniques and tools. Organisational managements have over the years constantly tried to develop and adapt in response to workplace changes, right from the days of the industrial revolution and the emergence of labour unions to the demands of automated production, globalisation and outsourcing (Schuler, et al, 2010). Contemporary years are witnessing a global HR movement for attracting and retaining talent (Schuler, et al, 2010). Whilst organisations have in many ways been trying to attract and retain skilled and productive employees for ages, formal talent management processes have emerged only recently (Schuler, et al, 2010). Whilst such practices are now being implemented rigorously by progressive business organisations in the developed economies, they have become extremely relevant in the Chinese envi ronment where an abundance of people is ironically accompanied by shortages in availability of skilled workers and other managerial personnel (Schuler, et al, 2010). 2.3.1 The importance of talent management Talent management represents the systematic use of appropriate HR strategies, policies and practices for management of the talent challenges faced by business organisations (Lane Pollner 2008). Such policies and practices in the Chinese context include attraction of the most appropriate talent, careful selection, training and development, fair and sympathetic evaluation and assessment, high quality training and development and alignment of personnel and business objectives (Lane Pollner 2008). The importance of adopting strong talent management practices for retaining talent assumes great importance in the existing and predicted scenario (Lane Pollner 2008). Research conducted by the Kenexa Research Institute, conducted in 2007 in six countries, including China reveals that à ¢Ã¢â€š ¬Ã…“policies such as career path programmes, goal development and monitoring, regular feedback sessions with managers, tracking progress have a demonstrable effect on employee execution and motivati onà ¢Ã¢â€š ¬? (Talent Management 2008). The report confirms that employees of organisations that focus on talent management are more engaged with their functions and more content with their jobs and organisations (Talent Management 2008) 2.3.2 Vroomà ¢Ã¢â€š ¬Ã¢â€ž ¢s VIE expectancy theory Vroomà ¢Ã¢â€š ¬Ã¢â€ž ¢s VIE (Valence, Instrumentality and Expectancy) theory of expectancy states that individuals tend to act in specific ways with the expectation that specific acts will lead to particular outcomes, and in line with the attractiveness of such outcomes (Citeman.com 2010). The theory, whilst appearing to be complex, is actually simple and necessitates the comprehension of three relationships, namely (a) the perceived probability by individuals that the making of specific efforts will lead to performance, (b) the extent to which individuals believe that performing at specific levels will result in achievement of specific outcomes and (c) the importance placed by individuals on possible rewards that can be obtained in job execution (Citeman.com 2010). The intensity of individual motivation to make efforts depends on the intensity with which individuals believe that they can achieve what they are attempting, whether they will be adequately rewarded by their organisations, and whether such rewards will meet their individual objectives (Pitt 2001). The application of the expectancy theory needs the careful consideration of four relevant steps (Pitt 2001). Organisations must firstly assess the perceived outcomes offered by specific jobs to employees (Pitt 2001). These may be (a) positive like income, benefits, stability and security, comradeship, congenial relationships trust, employee benefits, and opportunities to use skills, or (b) negative like weariness, monotony, annoyance, apprehension, inconsiderate management or danger of dismissal (Pitt 2001). Employee perceptions, regardless of actual reality become relevant in such scenarios (Pitt 2001). Organisations must try to assess the attraction to employees of such outcomes and whet her employees perceive outcomes with positivity or negativity (Pitt 2001). Individuals who find specific outcomes attractive and view them positively would like to achieve them (Pitt 2001). Managements also need to determine the type of behaviour required of employees to achieve positive outcomes and employees need to clearly and explicitly know what they must do to achieve them (Pitt 2001). It is finally also important to know how employees view their chances of satisfying what is asked of them (Pitt 2001). HR experts feel that appropriate applications of the expectancy theory through the linkage of efforts with performance and rewards can make employees developed a liking for their jobs and consequentially reduce employee attrition and employee turnover (Pitt 2001). Whilst the expectancy theory certainly has its logical strengths, talent management is a far broader area and retention of talent in skilled jobs in China poses specific challenges like (a) the need for skilled workers to work far away from their farms and homesteads, (b) difficult working and living conditions, (c) inadequate monetary benefits and (d) the emergence of various alternative areas of occupation and work with more attractive attributes with regard to location, remuneration and job content (Changing Minds.org 2010). 2.3.3 Impact on skilled workers The Kenexa (2007) report on organisations in countries including China states that organisations with progressive talent management cultures have workers with greater pride in their organisations who moreover recommend their organisations to others as good places to work for (Talent Management 2008). Employees with positive perceptions of the talent management practices of their organisations are likely to be confident of the prospects of their organisations (Talent Management 2008). The research revealed that employees who believed in the talent management policies of their firms tended to have more positive perceptions of their managements (Talent Management 2008). Such employees believed that their managers were capable of effectively managing workloads and that their senior managers felt that employees were critical to organisational success and growth (Talent Management 2008). Employees of such companies were likely to experience greater sense of job stability and security, be h appy with company training, feel that their performance is fairly assessed and harbour greater feelings of individual achievement (Talent Management 2008). MNCs in China are working towards retaining talent through the adoption of a range of initiatives (Roberts 2006). Many companies are locating their manufacturing units in interior regions in densely populated areas in order to tap larger workforce pools (Roberts 2006). à ¢Ã¢â€š ¬Ã…“General Motors, Honda, Motorola, and Intel, for instance, have all shifted some manufacturing or research to inland locations in recent years, both to tap lower costs and to open up new markets.à ¢Ã¢â€š ¬? (Roberts 2006) Salaries and rewards are being increased significantly across the line in order to retain talent and reduce job hopping (Roberts 2006). Many organisations are taking pains to ensure better living conditions, better cafeteria food and more attractive career paths for their employees (Roberts 2006). Foxconn, the maker of Apple iPhones in China is experiencing severe criticism for its treatment of its workforce (Rein 2010). It is evident that such organisations will have to make significa nt investments in HR policies and practices if they are to attract and retain skilled employees (Rein 2010). The Chinese government is also taking initiatives to improve the content of vocational and technical courses and build a stronger workforce base of skilled workers. It is however very evident that the Chinese economy and the various business organisations, both MNC and local, are facing significant challenges with regard to availability of skilled workers and competent managerial employees. Such trends are also expected to intensify in future. 2.4 Talent Retention tools Vaiman and Vance (2008) suggest that motivational force can be achieved by extrinsically through monetary incentives or intrinsically through non-monetary incentives. 2.4.1 Monetary rewards and non monetary rewards Monetary rewards include all types of compensation and benefits (CB) packages such as salary, performance related payment, deferred compensation plans, social and commercial benefits and etc (Tian 2007). Monetary rewards can satisfy employeesà ¢Ã¢â€š ¬Ã¢â€ž ¢ physiological needs and it is an effective tool to retaining talent (Vaiman and Vance 2008). Maslowà ¢Ã¢â€š ¬Ã¢â€ž ¢s Hierarchy of Needs, suggests the physiological needs have to be satisfied before dealing with the higher order needs. This may be the reason why money is still the best reward for the majority of people. In contrast, non-monetary reward is another essential tool for retaining employees. It can be use to satisfy employeesà ¢Ã¢â€š ¬Ã¢â€ž ¢ higher other of needs such as the needs for achievement, affiliation and power (McMlelland 1987). Non-monetary rewards include: training and career development, employer branding, ect. (Tian 2007). The researcher will consider these retention tools in the Chinese environment below.. 2.4.2 Extrinsic motivation According to a recent survey conducted by Waston Wyatt in China, the number one reason for Chinese talented and skilled workers to leave their current job is to find a better-paid job (Leininger 2004). Therefore, it is extremely important for MNCs to offer a competitive compensation and benefits package, in order to retain the Chinese skilled worker. The following components are normally included in the packages that MNCs offer to local employees, and therefore they are discussed here in detail. 2.4.2.1 Salary Salary is the fixed amount of money pay to an employee for work performed and is the largest component in a CB package. Due to the weak social security in China, Chinese employees tend to place more value on money than Western employee (Jones 1997). Therefore, MNCs need to consider a number of factors when they design the salary level for Chinese employees. For example, the cost of living and level of economic development vary significantly from city to city, so the salary for equivalent positions may vary as well. Leininger (2004) points out that first-tier cities such as Beijing and Shanghai enjoy the highest salary level, followed by second- and third-tier cities. Moreover, the salary level has been increasing at a dramatic rate in China. Since the rapid economic growth, the annual salary growth rate has been risen up to 8 percent in recent years, and the trend is expected to continue in future (Tian 2007). As a result, it is necessary for MNCs to have a general idea about local compensation level and salary growth rate before designing their own competitive packages. 2.4.2.2 Performance related payment Performance related payment (i.e. bonus) is the portion of a CB package that is related to performance. It is very popular and accepted by many MNCs in China. Many MNCs believe that performance related payment is an effective tool to given an incentive for compensation to meet certain goals such as completion of a specified sales target. In addition, it is able to encourage local employees to be more creative such as: propose a new idea to increase efficiency in the work place ,or improve the quality of the output, etc (Melvin 2001). To an extent, performance related payment helps to attract local employees and keep them help in the company. 2.4.2.3 Deferred compensation plans- Deferred compensation plans are also called à ¢Ã¢â€š ¬Ã‹Å"golden handcuffsà ¢Ã¢â€š ¬Ã¢â€ž ¢. They are popular with MNCs in China, and are offered in the form of a contract-related gratuity. For example, If the Chinese employee stays with the company for a contractually specified length of time ( i.e. 2 years), at the end of his/her contract he or she would be given an extra years salary as a reward. Deferred compensation plans are useful in retaining Chinese employees because it provides a financial incentive for talented Chinese employees to remain in the company. Recently, MNCs have begun offering a new version of à ¢Ã¢â€š ¬Ã‹Å"golden handcuffsà ¢Ã¢â€š ¬Ã¢â€ž ¢ to young talented Chinese employees who would like to get a degree at an overseas university. They offer a full scholarship for these employees and in exchange, the employees have to work for the company for specified length of time after completing their degree (Tian 2007). 2.4.2.4 Social and commercial benefits. Social benefits are mandatory in China they refer to contributions to government-run social insurance schemes, which cover pensions, medical care, unemployment, work injury, child birth and housing, etc. The benefits are borne by both employer and employee. 30 and 40 percent of payroll is paid to the State, of which around 50% is paid by employers. In recent years, Chinese employees are increasingly aware of the importance of social benefits, due to rising costs of housing and medicare in China. , Some MNCs are even willing to pay benefits of more than regulated ratios to retain their employees. By contrast, commercial benefits refer to the benefits offered by an employer to an employee on a commercial basis. Many MNCs in China provide numerous commercial benefits for their employees such as offering loans at below-market interest rates, monetary assistance with single child family or even payment of wedding. Both social and commercial benefits are reported as useful to inducement to employees to remain in the company (Tian 2007). 2.4.3 Intrinsic motivation However, monetary rewards are not everything employee wants. Once compensation reaches a certain level, employees are likely to look for higher order of needs such as career development opportunities ( Maslow 1954; McClelland1987). According to the DDI survey in China 2007, the result shows that the top two reasons for Chinese employee turnover were lack of growth and development opportunities with the current company with 53% of the respondents agreed and better career opportunities elsewhere with 42% of the respondents agreed. The result reflects that Chinese employees have high expectations for rapid advancement (Howard, Liu, Wellins and Williams 2007). Therefore, it is necessary to consider these non-monetary factors that can motivate and retain employees. As Jones (1997) points out that it is very important to understand Chinese employeesà ¢Ã¢â€š ¬Ã¢â€ž ¢ expectations. For most Chinese employees, especially those top performers joining a MNC not only for a high CB package but also for the opportunity to receive advanced training and learn western business methods. Those top performers are clearly aware of the skill gap between them and their Western counterparts, so they are eager to improve their own knowledge and skills. Additionally, providing training and career opportunities to employees can improve employeesà ¢Ã¢â€š ¬Ã¢â€ž ¢ commitment to the company. As Leininger (2004) stated that the heart of retention is long term employee commitment. He divided employees into two different groups. They are à ¢Ã¢â€š ¬Ã…“satisfiedà ¢Ã¢â€š ¬? and à ¢Ã¢â€š ¬Ã…“committedà ¢Ã¢â€š ¬? employees. The satisfiedà ¢Ã¢â€š ¬? employees can easily be retained by satisfying their monetary incentives while the à ¢Ã¢â€š ¬Ã…“committedà ¢Ã¢â€š ¬ ? employees tend to stay longer with companies even without monetary incentive. A global research conducted by Waston Wyatt shows that committed employees are more productive and efficient than those whose employees showed low commitment (Leininger 2004). Therefore, it is important that MNCs recognize the importance of training and development opportunities to their Chinese employees and demonstrate a commitment to training, development and career path development for them. Besides, organizational factors can also influence talent retention such as corporate culture, communication, leadership behavior are able to satisfy employeesà ¢Ã¢â€š ¬Ã¢â€ž ¢ needs for affiliation (Chew 2004). In the Chinese case, the leadership behavior is one of the most important motivation and retention drivers for Chinese employees. For many MNCs, the meaning of a à ¢Ã¢â€š ¬Ã…“good leaderà ¢Ã¢â€š ¬? for Chinese people can be far more complicated than what they have seen in their home countries. Leadership in China has specific connotations. According to the research conducted by Craig Pepples, to achieve success in Chinese environment, foreign leader need a strong leadership style to build a team. Chinese employees respect those leaders who have a strong leadership style. They expect leaders always able to give them instruction to follow. Moreover, Pepples also insists that to be an effective leader, foreigners need to create a culture of teamwork, showing their personal commitment to the employees and care for each individual (Jones 1997). Therefore, Chinese employees are most likely to want to stay and work for an organization if they have a good manager or boss, who recognized individual contribution, and had great company leaderships (Howard, Liu, Wellins and Williams 2007). These studies above are just a few examples of tools regarding talent retention in the Chinese context. When these retention tools are applied to Chinese employees, MNCs have to rank all the tools in order of importance, and then focus on several areas for motivation and retention talent (Vaiman and Vance, 2008). 2.5 Talent development in the Chinese cont Fear: Types, Causes and Effects Fear: Types, Causes and Effects Bradley Varney McLea How Fear Allows Us to Better Know Ourselves It is difficult to know how one would respond in a moment of fear or terror. People tend to give themselves the benefit of the doubt in situations like these. Fear is one of the most powerful emotions for all living creatures and the most extensively studied emotion (LeDoux, 2014). Autonomic responses are involuntary actions that take place inside our nervous system. Fear is an autonomic response that can only be triggered by outside stimuli. You cannot make yourself feel fear, but it is something that we more passively experience. In order to better understand ourselves and our basic nature, fear should be studied being one of our most primitive emotions. By looking at the origins of fear, the main categories of fear, the characteristics of fear, and the natural responses to fear I believe we can better understand the concept of fear what it means for us. Do We Know the Origin of Fear? To more fully understand fear it is important to understand its roots. Since the beginning of time, fear has been essential in the survival of the human race and the survival of many different species. Ãâ€"hman, Carlsson, Lundqvist, and Ingvar (2007) found the following, Fear denotes an emotion that has been primarily shaped in evolutionary arms races between predators and prey. Improved predator hunting skills have prompted more efficient defense manoeuvres by preys, which have put a pressure on further skill development in the predator, and so on. Thus, the function of fear is to motivate organisms to cope with threats that have jeopardized survival throughout evolution. This quotation explains just how the â€Å"game† is evolving; the prey is getting smarter and so the predator must do the same or starve. If the rabbits learn that a fox lurks around the woods at night, then the rabbits might start to only go into the woods during the day. The rabbits will start to learn the habits of the fox that way they can maneuver their way around and survive. This is how the game is evolving; the fox must now learn that the rabbits are getting smarter and so it must make changes if it wants to eat. The rabbits fear getting eaten and dying while the foxes fear starvation and dying, fear drives their motivation. Another example is of deer, when a deer is spotted in the woods, will it lift its head up and stare at strangers because it is friendly or because it is afraid? If a human approaches the deer too closely, it will turn and run. Will a fawn do the same, maybe not to the exact extent of a deer but yes. Some claim that many creatures, including humans, are born with an innate sense of fear. Is fear learned or is it part of our essence since birth? A toddler is not born afraid of fire; he will approach the flames without caution. Once the toddler touches the flame and is burned, he will cry and feel pain. Those flames will forever be associated with the pain he felt in that instant. According to McGuire et al. (2013), learning about and remembering fearful experiences are critical to survival. No one enjoys feeling pain and so they will avoid it, even a toddler knows to avoid and fear pain. It is not safe to say that fear is solely felt due to experience. Why will the baby cry in the arms of a stranger, but not in the arms of his mother? Does the baby feel afraid? I believe that the baby does feel fear in these instances, while the level of fear is not known. According to Trost, France, Vervoort, Lange, and Goubert (2014), people can be conditioned by observation alone. Due to priming, a sample group of people believed that they c ould get hurt doing day to day activities. This sample group highly associated fear with pain. These people were so afraid to experience the pain that they were seeing during the priming that they refused to participate in many normal day activities. Living creatures can also be conditioned to fear certain things. An example of this could be a dog that fears the sight of a spatula because he knows that spatula means getting spanked. When I was young my parents would make loud sounds with a belt in order to spark fear in myself and my siblings. We began to fear the belt, especially if the belt ever accompanied us getting spanked. These forms of conditioning are used to put fear into the heart of someone or something else. There is no one that is completely immune to fear, it is something that is inescapable. What Are the Two Main Categories of Fear? Fear is divided into two major categories; these two categories include irrational and rational fear. Irrational fears are not â€Å"ridiculous fears†, but they are fears that one has that do not pose an immediate danger to one’s life. Phobias are an example of irrational fears. Often people think that irrational fears would consist of fears that are extremely uncommon or strange, but in reality if one were asked what fears he has then almost all named would be considered irrational. According to Quandt et al. (2013), women with diabetes are terrified of leg amputation. Since they are so afraid of leg amputation, many of them will not walk around their house without their shoes on in case there is a nail poking upward. The likelihood of stepping on a nail inside your own house is slim to none, which means that the idea of wearing shoes to protect their feet is due to an irrational fear. Arachnophobia and claustrophobia are fairly common phobias, or irrational fears. Most people will say that they have some sort of phobia/something they are afraid of. Recently, a woman c laimed to be afraid of sharks. Yes, there are many sharks in the ocean, but the likelihood of a shark attack is very slim. In Hawaii, more people die from falling coconuts than from shark attacks. Irrational fears can be potentially dangerous, but are usually misjudged or magnified. A shark attack is very dangerous, but a lot of times the likelihood of occurrence is amped up significantly inside our minds. While watching horror films, people experience irrational fear since they are not actually in any form of danger. Rational fears are opposite of irrational fears and are composed of immediate threats. If a gun is brought to school one day by a fellow classmate, students will experience rational fear. If the crime rate is high, then a fear of crime can be a rational fear (Chadee Ying, 2013). Threats that can cause injury, death, and ruin reputation are rational fears and have a much higher probability of occurring than do irrational fears. If someone is afraid of heights and decides to go skydiving, that is also an irrational fear. While it may be dangerous to jump out of a plane, you are still strapped in and safely falling down with a skilled instructor. Do these fear categories ever overlap? Definitely, they do. This overlapping happens when the probability of danger increases. If Bob is afraid of heights, but decides to skydive, his irrational fear can become rational once one or two of his parachutes decide to not function correctly. The Characteristics of Fear Allow Us to Detect What does fear look like? Is it described by screaming or by â€Å"goose bumps†? Characteristics of fear will vary from person to person and also with each different situation. Some physical characteristics of fear involve a rapid heart rate, quick breathing, elevated adrenaline levels, perspiration, and the tensing of muscles. Depending on the severity of the degree of fear, one can also enter into a state of temporary paralysis which will prohibit the person from being able to scream, make sound, and sometimes even move. If a bunch of college kids decide to go into a cemetery late at night, the ones who are afraid are all experiencing similar or the same physical symptoms of fear. The physical characteristics of fear are generally the same for everyone, but the emotional characteristics will vary from individual to individual. Most people have negative feelings towards fear, but others enjoy it. â€Å"Adrenaline junkies† will search for opportunities to feel fear beca use they like the way it allows them to feel. To people like them, fear is desirable and that is its characteristic for them. Fear is not an emotion that can easily be masked or denied due to the obviousness of these characteristics. When people experience negative feelings due to fear, you will see it on their faces. The same works vice versa when positive feelings are felt. Without someone saying that they are afraid, it is stillvery possible to diagnose their symptoms without any words being exchanged. How We Respond to Fear Grants Understanding Fear is the strongest of all the autonomic emotional responses. Since fear is completely an autonomic response; it cannot be consciously triggered. It is so fascinating that our consciousness cannot decide nor tell our unconscious how to think or behave. Of course, there are many factors that help define the human being but how often does one get to tap into the unconscious and learn about our basic nature? To truly understand who we are, we must tap into the conscious and the unconscious parts of our own minds. The two categories of fear responses There are two different categories of fear responses: biochemical responses and emotional responses. Biochemical responses are quite possibly an evolutionary development, which allows us learn more about our nature. The major biochemical response is the fight-or-flight response. The fight-or-flight response is when the body will prepare itself to either stand its ground or run away. This response has been crucial to the survival of many species. When a threat is perceived, hormones are released throughout the body granting humans enhanced ability for survival. With these hormones circulating throughout our bodies, we become quicker, have increased strength, and can see more clearly through dilated pupils. Can we know if we would fight or if we would flee? The only way to truly know is to experience it. In non-human primates, the fight-or-flight response has been observed time and time again. Some researchers have concluded that the term should be reversed to flight-or-fight. The reas oning behind this reversal is that when a non-human primate first perceives a threat, then it enters into a â€Å"frozen† state followed by an attempt to run away. If the primate cannot flee and it feels it must fight, then it will fight (Bracha, Ralston, Matsukawa, Williams, Bracha, 2004). The second category of fear responses is the emotional response. This is generally a negative or a positive feeling. When negative feelings are associated with fear, then the individual will try to avoid the stimuli that are creating fear at all costs; this is how phobias are born. When positive feelings are received as a response to fear, â€Å"adrenaline junkies† are born, and these people will actively seek activities that invoke fear. These people are not without fear, but they embrace fear itself and turn it into a natural high. By attempting to understand the concept of fear we understand parts of our self. We are searching through the enigmas of the unconsciousness so that when we feel afraid, we can realize and better understand who we are. In the future, more research should be done on the emotional response of fear. Researchers should study the â€Å"adrenaline junkies† to find out what chemicals in their brains are different. How does one person react so differently to fear? Although, one will not have conscious control over oneself during moments of fear, the beauty lies within the idea that this is human survival instinct at its best. References Bracha, H. S., Ralston, T. C., Matsukawa, J. M., Williams, A. E., Bracha, A. S. (2004). Does â€Å"Fight or flight† need updating? Psychosomatics, 45(5), 448-449. doi:http://dx.doi.org.erl.lib.byu.edu/10.1176/appi.psy.45.5.448 Chadee, D., Ying, N. K. N. (2013). Predictors of fear of crime: General fear versus perceived risk. Journal of Applied Social Psychology, 43(9), 1896-1904. LeDoux, J. E. (2014). Coming to terms with fear. PNAS Proceedings of the National Academy of Sciences of the United States of America, 111(8), 2871-2878. doi:10.1073/pnas.1400335111 McGuire, J. L., Bergstrom, H. C., Parker, C. C., Le, T., Morgan, M., Tang, H., . . . Johnson, L. R. (2013). Traits of fear resistance and susceptibility in an advanced intercross line. European Journal of Neuroscience, 38(9), 3314-3324. doi:10.1111/ejn.12337 Ãâ€"hman, A., Carlsson, K., Lundqvist, D., Ingvar, M. (2007). On the unconscious subcortical origin of human fear. Physiology Behavior, 92(1-2), 180-185. doi:10.1016/j.physbeh.2007.05.057 Quandt, S. A., Reynolds, T., Chapman, C., Bell, R. A., Grzywacz, J. G., Ip, E. H., . . . Arcury, T. A. (2013). Older adults’ fears about diabetes: Using common sense models of disease to understand fear origins and implications for self-management. Journal of Applied Gerontology, 32(7), 783-803. doi:10.1177/0733464811435506 Trost, Z., France, C. R., Vervoort, T., Lange, J. M., Goubert, L. (2014). Learning about pain through observation: The role of pain-related fear. Journal of Behavioral Medicine, 37(2), 257-265. doi:10.1007/s10865-012-9483-4

Cookies Vs. Doughnuts :: essays research papers

Cookies and doughnuts are both yummy treats, but they also have their advantages and disadvantages. Cookies for instance can be produces with relative ease in any kitchen using flour, water, sugar and eggs. Doughnuts on the other hand are not usually made at home, hence all of the doughnut shops. This is one disadvantage to doughnuts; they are relatively difficult to produce. Doughnuts are made from the same ingredients as cookies, but they also have east in them to give them a more beadlike quality than unleavened cookies. Cookies are traditionally made by combining the ingredients listed and adding something like chocolate or nuts. The cookies are then baked at around 375 degrees for about eight minutes or until they are golden brown. They are then allowed to cool and then they are served. Doughnuts are not as simple as coolies. The dough must be prepared using flour, water, eggs, and then another ingredient; yeast, to add the tiny air pockets that make the dough rise and to make them so edible. After the dough has risen, it can be shaped into the familiar ring shape either by rolling it into snake-like portions or, more commonly, spreading the dough thickly over a flat surface using a device not unlike a cookie cutter. The popular doughnut shop, Krispy Kreme  ® has developed a doughnut extrusion process that results in their distinctive rosette shape with curved vertical ridges on the sides. After the dough is shaped, it is cooked using hot oil or fat. This oil is at a much higher temperature than that used to bake cookies. The dough is then cooked to produce a golden-brown crust on the outside while still maintaining a soft core. Sugar may then be applied. This consists of little more than putting sugar and flavoring on the outside of the doughnut in the form of icing, powered sugar, or a glaze which is which is a shell of sugar coating the doughnut. Cake doughnuts are also produced this way using fewer eggs to give them a less airy, more cake-like texture. Adding fruit or nuts to the dough before cooking can change this process, or jelly or custard may be added after cooking through injection.

Analysis of Scenes 4-5 of The Glass Menagerie :: Glass Menagerie essays

Analysis of Scenes 4-5 of The Glass Menagerie "Tom Fishes in his pockets for his door key, removing a motley assortment of articles in the search, including a shower of movie ticket stubs and an empty bottle. At last he finds the key, but just as he is about to insert it, it slips from his fingers. He strikes a match and crouches below the door." Tom is a character that is constantly looking for individuality and adventure. Unfortunately, his everyday life cannot provide those for him. The apartment building he lives in is comparable to a bee hive. Every member's identity is lost not intentionally, but because it is second in importance to labor. He wants time to retire in thought every now and then and express himself somehow. All this labor supresses his creative nature whose persistency will eventually win over his practical side. In this scene, we see Tom searching for a key in his pocket. The contents of his pocket, one can argue, are filled with ways to escape his everyday life. The movies he attends are like therapy sessions that are crucial to his health. The empty bottle suggests that he was drinking that night. Tom abuses alcohol to alleviate some of the pain caused by other people abusing him. The key he is looking for cannot be found readily; not because it fell through the crack, but because he cannot escape his fait. Circumstances incarcerate him in and endless cycle of work, abuse, and supression of thought. There is no apparent way out of such a predicament, but Tom has to keep looking for the key. "Tom: You know it don't take much intelligence to get yourself into a nailed-up coffin, Laura. But who in hell ever got himself out of one without removing one nail?" Tom openly admits to Laura that he is very unhappy with his life. Laura has been known to cry because Tom feels trapped in the appartment, but Amanda dismissed it as nonsense. She thinks it is a trivial matter, and that Tom should stop thinking about himself so much. What she doesn't realize is that she is the one always thinking about herself.

Fiction †literature Essay

Hemingway’s modernist style of storytelling requires an impersonal narrator. The narrator describes the scene, and interjects small actions into the dialogue, but remains a facilitator for the reader to concentrate on the dialogue and the action of the story. The narrator in this story seems to tell the story as if it were a video clip, a nameless railway station somewhere between Barcelona and Madrid, ghostly white hills, a faceless waitress and an anonymous couple. The use of this narrator makes the reader look much deeper into the dialogue of the couple, because without the narrator spelling out the action for the reader, one is forced to interpret much more from the character’s words. This modernist device tends to separate the reader momentarily from the text, so that the full impact of the story is not truly felt until one is finished reading. However, this device serves to make the story connect on a deeper level, and to have more impact as it hits one suddenly, instead of being built into a slow climax. From almost the beginning of his writing career, Hemingway employed a distinctive style which drew comment from many critics. Hemingway does not give way to lengthy geographical and psychological description. His style has been said to lack substance because he avoids direct statements and descriptions of emotion. Basically his style is simple, direct and somewhat plain. He developed a forceful prose style characterized by simple sentences and few adverbs or adjectives. He wrote concise, vivid dialogue and exact description of places and things. Critic Harry Levin pointed out the weakness of syntax and diction in Hemingway’s writing, but was quick to praise his ability to convey action The majority of his early novels were narrated in the first person and enclosed within a single point of view, however, when Hemingway wrote For Whom the Bell Tolls, he used several different narrative techniques. He employed the use of internal monologues (where the reader is in the â€Å"mind† of a particular character), objective descriptions, rapid shifts of point of view, and in general a looser structure than in his earlier works. Hemingway believed that â€Å"a writer’s style should be direct and personal, his imagery rich and earthy, and his words simple and vigorous. The greatest writers have the gift of brevity, are hard workers, diligent scholars and competent stylistsÃ'Ž To explain Hemingway’s style in a few paragraphs in such a manner as to satisfy those who have read his articles and books is almost impossible. It is a simple style, straight forward and modest. Hemingway’s prose is unadorned as a result of his abstaining from using adjectives as much as possible. He relates a story in the form of straight journalism, but because he is a master of transmitting emotion with out embelli

Tuna Industry in Philippines

With the Philippine seas south of Mindanao already over fished, local tuna producers have looked beyond the country’s fishing grounds for their operations. Marfenio Tan, former president of the Socsksargen Federation of Fishing and Allied Industry (SFFAI), continues to reminisce the days when they had to bury tons of tuna catches on the beaches because there were simply abundant supplies and demand could not cope, if not non-existent. During the stretch when the industry became the single top dollar earner commodity for Mindanao, several companies had also emerged, especially in the late 1980s and early 1990s. But the industry is going full circle again following the 2008 global collapse of several financial institutions and renewed oil price crisis. Fishing is a PhP50 billion industry in the Philippines, contributing about 4% of the country’s GNP. With an annual production volume of 2. 4 million metric tons of fish, it directly provides livelihood and employment to over one million Filipinos Tuna have high commercial value post-harvest technology equipment needed to prolong the shelf-life of tuna and other species of fish, are made available, thus playing a vital role for trading and other post harvest activities. The proximity of the city to tuna-rich fishing grounds including the Moro gulf, Sulu Sea, Mindanao Sea and adjacent Celebes Sea which are known centers of tuna abundance, is great advantage. As of September of the previous year alone, the total catch has reached a voluminous 5,031, 866 kilos where ‘sashimi† grade adult tuna comprises 35 % or about 1,774,922 kilos. The locally distributed adult tuna for local consumption ate the largely 65% chunk and distributed to neighboring cities of Davao, Bukidnon, Cagayan de Oro, Surigao, South Cotabato and as far Japan and the U. S. skipjack for canned markets in Europe and North America. The tuna sector accounts for 12 percent of total fish production and employs about 120,000 workers. Tuna industry contributes: government pursues a free trade agreement (FTA) with the Euopean Union (EU), only the tuna industry is bound to benefit from it. 24% tuna sector shipments in the tariffs in Europe Accourding to sir Soriano, tuna from the Ph ilippines are being shipped within 24 hours to anywhere in the world. * Frozen * Large tax incentives * Fast money return -Industry data showed that exports of fresh and canned tuna reached $284 million in 2011. The Board of Investments (BOI) has approved tax incentives for a P120-million expansion project of a GenSan-based tuna firm that produces choice portions of tuna for export. The expansion will start commercial operations in February, 2013, and is expected to generate jobs. It will help boost the country’s tuna exports. Currently, tuna catch here is about 1,000 metric tons daily and earns export revenues of about $300 million annually. It is the leading supplier of canned tuna, high value sashimi tuna and tuna steaks to the Japanese, European and American markets.

A movie of social relevance †Sigwa Essay

Sigwa began with Dolly (Dawn Zulueta, Megan Young) returning to the Philippines to look for her long lost daughter. She was a Filipino-American journalist sent to the Philippines in the 1970’s to write about the rising social unrest at that time. But later, she found herself being recruited to the revolutionary and underground youth group Kabataang Makabayan. While looking for her daughter, Dolly is also reunited with her fellow comrades, almost 40 years since they last saw each other. They were Rading (Jaime Pebanco, Jay Aquitania) an urban poor out-of-school-youth activist, Oliver (Tirso Cruz III, Marvin Agustin) an arrested student activist who later became a presidential spokesman, Azon (Gina Alajar, Lovi Poe) who grew frail and weak caused by the trauma of the rape when she was arrested, and Cita (Zsa Zsa Padilla, Pauleen Luna), once a student activist now a leader of the New People’s Army. Sigwa was simply amazing. The cast was great as well as their portrayal of their roles. It seemed so real. After watching Sigwa, I have realized that the movie provided more than just a retrospect of Philippine history. It also brought me back to the First Quarter Storm of the year 1970, where I have witnessed Martial Law through the lives led by six young activists. It is more than just a commemorative film: it had relived the tempest of our country’s history and allowed us to reflect about its significance in the present. Sigwa gave us only a glimpse of how the Filipinos in the past have struggled to attain democracy, to relive the history of the Filipinos struggle against Martial Law, and to show our continuing aspiration for democracy, peace and justice. And yet through the movie, I had reflected from the country’s history how we continuously try to reach total democracy today; that the recurring problems about democracy that we are facing today are also the same in the past; watching the movie enlightened me more about the Martial Law and the events that took place during the First Quarter Storm.

Analysis on the Alibabas development Essay

Alibaba aAs a model of global B2B e-commerce model, from the launch site for the first time since it was founded at the end of 1998 to till right now, it Alibaba has has possessed more than 15 years of’ history. After four years of the establishment of the website, which is the end of 2002, . Alibaba get got its the first profit for the first time with, over six million yuanYuan in cash earningsin cash at the end of 2002 when it was the fourth year since the establishment of the website. Alibaba keeps acute insight and moves ahead is discerning, and step toward profitability with a unique business model. The first stage: The first step is to capture the market so as to provide free information. , first to capture the market. China’s e-commerce is currently under blocking condition with still stuck in the informationlimited information flow stage. Base on In accordance theto the full overall investigation on the basis ofbased on the needs of the enterprise market, it is needed to classify enterprise registration information integration, as well as According to the different characteristics, provide effective information and services for the enterprises based on the different characteristics. The second stage: the use of a The successful launch of at the first phase of the corporate credit certification, to has lay laid the solid foundation for a the further profit. Ma got the key pointjust cached themain key, at First by firstly introduced introducing China Chinese integrity authentication on to the Internet -– integrity , in 2002, and Grasp grasped the key primary issues on the Chinese e-commerce market, which This is also the first Alibaba revenue channelschannel of Alibaba. Alibaba induce attracts companies to pay to join in the â€Å"integrity† aspect through the clever use intelligent application of its previous history results. Third stage: the development of The overseas markets development, expands the scope of trade scope. Alibaba addition to not only master most of the domestic enterprise information, but also mastered the nearly 10 million overseas merchant information to help the domestic enterprises to develop foreign real export trade. â€Å"Chinese suppliers† to has provided the independent account number and password to establish the English website for the , so that the worldforeign countries, with nearly 2.62 million 420,000 professional buyers browse online business  and create more opportunities for businesses for further development. Fourth stage: Mergers and acquisitions â€Å"yahoo†, † is an innovation a stretch for the development of e-commerce search. Alibaba has formed a â€Å"yahoo† as the platform, as well as a large network shopping platform based on â€Å"taobao† trading information search system. , for businessmen from the world, Alibaba provides wider space communication and trading platform for the businessmen from all over the world†¦ Alibaba accurately positioning positions themselves itself in the midst of the economic society , with a stable business model, to find seek for their its own piece of the sky. which Has has now developed into four business groups and composed of three linked sites in the world’s leading online trading market and business community. 2.2.2 The Analysis of B2B2C mode Mode analysis 2.2.2 B2B2C pattern analysis Fusion The combination of the â€Å"Ali Baba† and â€Å"Taobao† new B2B2C mode does not exist logistics, distribution and inventory bottlenecks. E-commerce development in China is not mature enough since , there are a variety of defects, which leading leads to the situation that the site operator cannot accurately predict the demand for commodities , in real life as well as the same distribution logistics system at the initial trial stage. The new B2B2C model is adapted to the development of Chinese e-commerce environment, so that Alibaba can cleverly avoided the risk due to the backlog of goods distribution, and logistics system to establish imperfect generatedgeneration. The distribution logistics of this is linked to the merchant, the merchant who is responsible for the timely deliver the goods delivery to the hands of consumers, . Alibaba only conducts trading platform for businesses and consumers trading platform, do not instead of bearing the cost of producetion c ost in the logistics and distribution process, which make takes the intermediary between the cost of the transaction. Alibaba’s successful business philosophy has attracted the attention of many businesses that Alibaba it has become an indispensable business transaction network platform. Whether it is for the business or consumer, it is Alibaba that is the exclusively first thought as long as a reference tofor online shopping, the first thought is Alibaba, which . It also can also be the successfully Alibaba risk due to its distribution, logistics and inventory  generated onto another important reason business. Alibaba redefines the B2C market, leading which leads to the development direction of e-commerce industry., Aalthough this it is the inevitable trend of e-commerce development, but there has been no further proper opportunity. Alibaba B2B market possesses the share of 80% plus and the â€Å"Taobao† C2C market share of 70 percent%, which making makes it the best candidate to create a B2B2C business. Enterprise value to sales from production to sales to make up a supply chain, has changed the traditional model of creating value, reflecting and reflected the impact of the Internet on business activities deeper.to a deeper extent. In addition, Alibaba acquired which adopts â€Å"Yahoo China† to gained the world’s leading search technology supported platforms and a the strong product development capabilities, will also become a fresh point of future profitability; . Moreover, Tradelink and Alipay Alibaba will also create more wealth with thewith their developments of its create more wealth. As it can be seen from the Alibaba’s earnings history and the future direction of its development, the truly- opened , content with the localization features information and collaboration and as well as the strong global e-commerce is are the most viable. We must build e-business models in line with the Chinese people, based on the principle of fair competition for among enterprises, as well as the integration of various enterprise resources, to achieve economies of scale. 2.3 Situation The Analysis of Alibaba international International trade Trade development Development in the electricity Electricity supplierSupplier 2.3.1 Analysis of the competitive Competitive advantage Advantage of Alibaba Firstly, Ali Baba and the new web service mechanism apt toare prone to experience the value of attracting customers and buyers. Alibaba site construction methods using localized for different countries have adopted the local language, of the different localized countries which is easy to read,for comprehending that this convenience and affinity will have to are prone to integrate international markets. Alibaba has established operations in four interrelated website: the iInternational website in English to provide professional services for global business, the Simplified simplified Chinese in mainland China mainly provides to provide website marketing services; , the Global Traditional Chinese website was Taiwan, Hong Kong,  Southeast Asia and throughout the world Chinese American service; as well as the Korean language Korean site in Korean for Korean users. Secondly, Alibaba has a huge number of membersmemberships, Alibaba years of since its years’ operation make it overseas buyers, suppliers to establish a mature trading relationship. Alibaba, which possesses through three marketplaces around all over the world to assist several millions of buyers and suppliers with engaged the engagement in online business. Finally, Alibaba’s â€Å"integrity† of the Internet to provides a guarantee secure transactionsguaranteed secure transactions. Listening to our customers, to and meeting customer needs is are the foundation of survival and development of Ali Baba. Customer first, teamwork, embracing change, integrity, passion and dedication are the core values of Ali Baba. 2.3.2The Disadvantages 2.3.2 of Alibaba Firstly, Alibaba’s site model is an intermediary form, and this model which has a copycat, which provides providing samples for other competitors to enter the industry, there is increased as well as the increasing competition for them. Secondly, Alibaba’s business is large and cluttered, it is the which has original 27 original industry classifications, and 8OO – 900 categories of industries to optimize the business platform into its the biggest obstacledevelopment. Thirdly, Alibaba the during infancy of Alibaba due to the low barriers to entry Member cohabitation, and the altogether honest members get together. Making makes the supplier price competition among the suppliersis very fierce. Fourthly, because of the strategic shift Alibaba will put a lot ofinvest much money to payfor the personal C2C platform Taobao, . Besides, Alibaba B2B customers may face dropped , while the new customers supplement embarrassment. 2.3.3 The Analysis on the Cchance of Alibaba Alibaba in the development process is also facing a lot of opportunities in the development process. Alibaba in the development process is also facing a lot of opportunities. Firstly, several of the big banks and credit companies participate fully in e-commerce, which created creates the conditions for the deeppth conditions of the development of in e-commerce Alibaba. Secondly, China is now speeding up the development of e-commerce legal  provisions, and as well as actively establishingcreates a safe, and standardized business environment. This, which provides favorable conditions for the development of in e-commerce Alibaba. Once again, China cannot afford to existing SMEs to start their own B2B commerce sites that, so this intermediary sites like Alibaba welcome its popularity.popular with its welcome. Finally, as to the continuous development and, improvement of the Internet and the proliferation of computers, there will be more companies have joinedjoining in the online business, which makes provides Alibaba has a lot of potential customers. 2.3.4 Threat Analysis of Alibaba Firstly, Alibaba’s profit is mainly in China, but the status quo of China’s business environment restricted restricts the further development of B2B Alibaba, such as legal sound, online payment security vulnerabilities, improve infrastructure improvement and other outstanding developments gave Alibaba drag. Secondly, the pattern of business websites in among the world in recent years, not only speeds up the rapid development, but has gradually become a trend of e-commerce alliance 11.11 mergers. Besides, and cooperation is the trend, this which will lead to more intense competitions. Problems and Solutions of Alibaba’sE-commerce international the International trade Trade development Development in Alibaba’s E-commerce 3.1 Find theProblems Investigation Developmentof development of B2B eE-commerce in China Although, Alibaba has been under rapid developmentin in the past few years, and China has also been deemed as a n successful B2B e-commerce business representatives. However, wWe must know understand that the B2B e-commerce development model has some problems such as Alibaba, and these problems is which are the future development of China’s B2B e-commerce needed to be addressed. These problems that are mainly in the following aspects: (A) Lack of sufficient attention to the large enterprise market Currently , most of China’s B2B e-commerce to provides commodity publish and trading platform to provide offer services. This approach , which is suitable for small and medium enterprises, because since they need the help of B2B e-commerce platform to develop for new markets development. However, the demand for large enterprises and SMEs B2B e-commerce is very different since , they usually have a fixed customers and sales channels, but.  However, they are also often faced with the strategic adjustment problems. Due to for the market environment in China is actually mainly leaded by many large enterprises to lead. So, hHow to make B2B e-commerce model can adapt to the needs of large enterprises is a major problem that currently exists. (B) The lack of information flow based on business interaction While eEconomic development has provided favorable conditions for e-commerce in China to carry out, but overall, the now e-commerce enterprises in China is are still not popular yet at present. Due to a the lack of understanding of on the overall e-commerce systems, many enterprises have been many various errors in this process, that too simple understanding of B2B e-commerce that puts the company on the Internet homepage and catalog everything will be fine., you can wait for customers’ orders of. The extension of B2B e-commerce as a traditional trade on the Internet, if not interactive flow of information, withjust the release of information (which a lot of information is out of date) instead of interactive flow of information, will make most companies have lost interest in the B2B e-commerce. So Establishing an active or auxiliary enterprise interaction mechanisms , will be the focus of future development of in B2B e-commerce., will be the focus of future development of B2B e-commerce. (C) The lack of attention to the management of Many e-commerce companies when only one-sided unilaterally emphasis emphasize on technology. T, the technical elements put a lot of manpower and material resources , but ignorignoreed enhance the management level enhancement in the process and the restructuring of business processes restructure to meet the e-commerce new management and business model demands environment. (D) eE-commerce is still relatively at low degree of safety Although e-commerce security has been greatly improved, but because of viruses and the lack of various types of protective measures, Trojans and other malicious attacks continue to occur that, and the lack of various types of protective measures, so many companies are lack of thea sense of security in the implementation of B2B e-commerce. At the same time, many companies because that the network infrastructure is relatively backward,backward or no without more perfect safety management system and  professional maintenance staff leads to the enterprise network., there There are many security vulnerabilities that may crash when subjected to attack quickly when. These issues , which will greatly affect the further development of B2B e-commerce. (E) Tthe lack of an effective constraint on business  the The B2B companies like Alibaba are intended to provide a trading platform for all sectors of business. However, for businesses, if the transaction is a problem, without exception, it will be held accountable B2B companies, and thus affecting the development of their own B2B businesses without exception. The fundamental reason is that since the majority of B2B companies are interactinteracting with companies through a network of way. , and Ttherefore the lack of , effective B2B platforms is lacked for the managers to assess their qualifications for these companies, ability, and reputation. In the early days, in order tothat attracting customers into the lax control is understandable. But However, with the growing influence grow and B2B trading platform, if not effectively assessing and constraintconstrainings platform business, will directly affect the credibility of the B2B platform. 3.2 The Prospect of China’s B2B eE-commerce B2B e-commerce in the 21st century, Chinese enterprises to break new ground try to make breakthrough in the struggle for existence is in the important battleground of B2B e-commerce in the 21st century, including both . Both for China’s state-owned enterprises or and private enterprises offor 1.3 million members among the nationwide industrial and commercial enterprises, which has combined with the immediate reality , to determine the development of the essential B2B e-commerce business strategy is essential. About AlibabaAs to the combination of the above questions, this paper presents the development of by the following measures: (A) Strengthen the popularity of e-commerce in the enterprise, the implementation of B2B e-commerce is tailored to each enterprise. It should be noted, that for most Chinese enterprises, e-commerce, and B2B e-commerce, have come a the new terms is in thea new economic era. E-commerce is not Instead of a fashionable coat, as long as it e-commerce means that Chinese companies put carry on innovation and modernization, Chinese enterprises to develop e-commerce  which must make careful planning and tactical departure from the overall development of enterprises aiming at, to be able to really playing an important role on the characteristics of the network characteristics and advantages for the development of enterprises play a real role. Implementation of e-commerce enterprises is to specific specifically analysis ofanalyze the nature and scale . Ffrom large enterprises to establish a web-based procurement system to start tofor the establishment of establish their own independent large-scale procurement trading platform, . it It should be a good development strategy, like Sony, and IBM, which has have established its their own independent global procurement system the same. Of courseHowever, for when comes to SMEs, it is not the a pursuit of for self-built large, since complex B2B trading platform is a wise choice. National Federation of the 1.3 million members of private companies, including mostly most of the small and medium enterprises should adopt such a strategy. To to attach great importance to on enterprise information, . That a comprehensive, and enterprise information systems to carry outbe carried out, can not can’t be achieved only by a small part of the information. The way for the Chinese enterprises to develop B2B e-commerce, is not to say simply buy some computer networking equipmentequipment, and build a website that simple. For Chinese enterprises, the The real use of B2B e-commerce for Chinese enterprises is the core of the Internet as information technology, business activities and resource management, which is the core primary business efficiently manage managing all information. Helping companies create a smooth flow in the enterprise, so that the enterprise information flow between customers and suppliers, and through managementcan be smoothly managed, . value-added and application of high efficiency, Tthe customer, companies, and suppliers are all connected together, with the fastest, and lowest respond to the market costs, to grasp the opportunity to for continuously improve improving and consolidate consolidating the competitive advantages. (B) For nNetwork security issues should be given high priority. Enterprise (taking Alibaba as a typical representative) should be equipped with the system hardware and software to optimize the configuration, . use Adopting high-quality hardware and software equipment to can reduce security vulnerabilities; and develop a sound safety management system and to establish the establishment of a  professional security management team on system security design as well as and maintenance to ensure maintenance as much as possible to reduce security vulnerabilities existing in the system. It is at the time of attack and ableneeded to take emergency measures for protection and recovery, to ensure the smooth operation of the system; erect as well as build firewalls to differentiate the company’s internal network and with the outside world wonder access names, and control and monitor the data access. Using VPN (Virtual Private Network) to can ensure that the Internet to establish a dedicated channel to securefor communication channel. The cConclusion of the contract for electronic privacy issues and fulfillment process is caused by legal regulation which can be implemented by both both in principle and industry self-regulation, . Besides, the collectors always adopt international rules to clearly define the rights and obligations of information gatherers and information are among collectors. (C) The importance of changinge management and business model. Enterprises should strengthen the staff’s competence and ability to improve communication, and eliminate unnecessary work to achieve smooth inter-departmental business processes (especially for such a large domestic Alibaba e-commerce company). After theThe reorganization of business processes is a key demand of the market, since the company’s strategy and adjustment are in consistent with each of the core business processes and consistent and identifyidentified with every job that valued from by the customer’s point of viewfeedbacks can be inc reased. Enterprises should improve the level of corporate information technology,, advanced modern integrated manufacturing system (CLMS) and the introduced enterprise resource planning (ERP) system introduced in order to achieve agile manufacturing enterprise (agile manufacturing), ) and virtual manufacturing (virtual manufacturing) and as well as personalized production in order to achievefor â€Å"zero inventory†, reducinge costs, and thus retaining existing customers. Should It is needed to proceed to establish a suitable enterprise customer relationship between management (CRM) and supply chain management (SCM) system to achieve smooth communication with trading partners,, at the right time which can timely set up virtual companies to focus resources on their own core business and strengths. Using The adoption of interactive marketing model and, virtual reality and the consumer experience smooth communication with customers, can fast quickly response  respond to customers and p, Provide products to meet for the customer requirements. (D) To cater to the mobile era, and the development of mobile e-commerce. 2013 is one of the hot areasone of the hottest years in of mobile e-commerce. With theThe development of 3G technology enables , mobile Internet has been no problemto be easily accessed. In the 3G era, SOLOMO (Social Local Mobile) business model will be the future trend of development. However, current mobile e-commerce is still stuck in entertainment, social and other aspects, . how How to nurture discover and explore new business models and profit model remains to bea further issue to be studied. Meanwhile, the mobile Internet too muchpays much attention to the individual consumers who, for B2B companies to integrate mobile Internet wave, which is still a need for the new technology systems and operational rules.